Located on the banks of Brantas River in the heart of Malang (East Java, about 2 hours drive from Surabaya), Jodipan, fondly known as the “Village of Colors,” has become a symbol of vibrancy, not just for tourists but, more importantly, for its residents.
A Splash of Colour, A Wave of Change
The village used to be a slum area where trash was scattered everywhere (even into the river), and residents suffered from poverty and faced the threat of eviction by the local government.
That was until 2016 when a group of enthusiastic students from Muhammadiyah University Malang teamed up with a local paint distributor who donated three tons of paint, local artists, and volunteers to bring about a change. Their mission? To inject life into Jodipan through a riot of colors.
Residents, artists, and students joined forces to paint the town—literally! From houses to streets, even the steps under the bridge, every inch of Jodipan was infused with vibrant hues. It wasn’t just about aesthetics; it was a collective effort that brought the community together, fostering a sense of pride and belonging.
Positive Impacts on the Community in Jodipan
Who would have thought that this nearly evicted village has now become one of the must-visit destinations when exploring the city of Malang? The influx of tourists drawn by the colorful charm of Jodipan has brought economic opportunities to the community.
Local entrepreneurs, from street vendors to souvenir shops, have flourished, creating a sustainable source of income for many residents.The residents are now much more independent. They no longer rely too much on the government or the charity of others for survival.
These positive economic impacts also affect the community’s awareness of the importance of maintaining the environment. The river, once filled with trash, is now much cleaner; the alleys, which used to be dirty and smelly, are now adorned with plants and various ornaments like colorful umbrellas. The improved waste management systems have transformed the village into a more livable space.
The Ripple Effect of Colors
Following the success of Jodipan, the neighboring neighborhoods of Kampung Tridi (3D Arts Village), and Kampung Biru Arema (The Blue Village) also underwent their transformation shortly after.
While Kampung Tridi draws inspiration from the rising popularity of 3D street art murals, incorporating optical illusions to produce three-dimensional effects, Kampung Biru or Blue Village (highly resembles that of Jodhpur, India, and Chefchaouen, Morroco) is inspired by the jersey colors of the pride of Malang, Arema FC football club.
So, the next time you find yourself in Malang, just follow the colors—they’ll lead you to a village where joy, hope, and unity paint the streets.
Living the Colorful Dream
As you walk through the cobblestone streets of Jodipan, you’re not just a spectator; you’re a participant in a living artwork. Engage with the friendly locals, sample local delights, and take selfies against the vibrant murals.
It’s a testament to the power of community and the positive impacts that colours can bring, because every stroke of colour tells a story of transformation, turning what was once a grimy neighbourhood into a thriving community.
To enter each village, you will pay a very small entrance fee of 5,000 IDR which is only about 0,32 USD, and in return, you’ll receive a souvenir such as a sticker or a self-made keychain crafted by the locals. This small contribution not only enriches your experience but also supports the local community’s ongoing efforts to maintain and enhance their vibrant living canvas.
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This article was written by Imron Ramadhan, m
